Carla Marcelino
Senior Advisor
Carla Marcelino is a senior executive with over 20 years of experience in Marketing, Strategy, and Business Management. Carla has built a solid career leading major brands, including Walmart Brazil, Saint-Gobain (Telha Norte), Avon, and BRMalls. Her journey is marked by a strategic vision focused on innovation, sustainable growth, and excellence in customer experience.
Carla holds a degree in Hospitality Management from SENAC and specialized in Marketing through a Post Graduate Diploma from MIT and Columbia University. Additionally, she earned a degree in Communication from ESPM, solidifying her expertise in branding, digital marketing, and consumer behavior.
In recent years, she has been part of the board of advisors for companies in the healthcare, beauty, finance, and communication sectors, contributing her strategic insights to drive business growth and strengthen brands in the global market.
With an analytical and results-driven approach, Carla stands out for turning challenges into opportunities and making a significant impact on brand building and positioning.
