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Author: IulianM

Carla Marcelino

Carla Marcelino is a senior executive with over 20 years of experience in Marketing, Strategy, and Business Management. Carla has built a solid career leading major brands, including Walmart Brazil, Saint-Gobain (Telha Norte), Avon, and BRMalls. Her journey is marked by a strategic vision focused on innovation, sustainable growth, and excellence in customer experience.

Carla holds a degree in Hospitality Management from SENAC and specialized in Marketing through a Post Graduate Diploma from MIT and Columbia University. Additionally, she earned a degree in Communication from ESPM, solidifying her expertise in branding, digital marketing, and consumer behavior.

In recent years, she has been part of the board of advisors for companies in the healthcare, beauty, finance, and communication sectors, contributing her strategic insights to drive business growth and strengthen brands in the global market.

With an analytical and results-driven approach, Carla stands out for turning challenges into opportunities and making a significant impact on brand building and positioning.

Megan Williams

Megan Williams is a global affairs leader and energy policy expert with over 20 years of government, business and international relations experience. Megan is a registered lobbyist currently serving as the Vice President of Government Relations at Focused Energy. As well as an Adjunct Professor of Sustainability and Global Affairs at Fairleigh Dickinson University. She previously served as the Vice President of Energy at Kearns and West, Senior Energy Analyst for the U.S. Department of Defense and as Senior Advisor for clean energy for the government of Finland.

Megan has worked in many diverse roles cultivating collaborative relationships with members of the U.S. government, foreign governments, interagency organizations, and the business community in order to achieve policy and legislative goals. She has worked to implement policies, promoted trade and investment and fostered bilateral relationships between the United States, international businesses, and governments.

Megan has extensive global work and business experience with significant research in energy and sustainability. She holds a Master of Arts degree in International Relations with a concentration in sustainability. She also has certifications in negotiation and mediation. She currently serves on numerous boards bringing her expertise in government relations to key stakeholders.

Joy Wang

Joy Wang brings with her over 20 years of leadership experience in Local and Global Marketing, Innovation and Business Development, in Healthcare and Nutritional industries, with trilingual skills in Chinese, Japanese and English.

Originally from Shanghai, Joy was the first local hire who launched a top nutrition brand from Japan, “Meiji Milk”, into China. In 2000 Joy moved to the USA and spent over a decade at GSK Consumer Healthcare holding marketing leadership roles in the US, Japan and Global, winning GSK’s highest marketing excellence awards multiple times. She then was recruited to join a neutraceutical company, Unipharm Inc., as Director of Global Marketing and Business Development, before she transitioned to a consultant role advising multiple companies seeking her expertise to bridge the East and the West, and to reach a global audience. Joy also created and launched her own brand of sho Nutrition vitamins and supplements with premium quality and patented packaging enhancing compliance and effectiveness.

Joy holds an MBA from Emory University’s Goizueta Business School in the US, and a B.A. in Japanese language and international trade from Shanghai International Studies University. Joy is a Certified Health & Wellness Consultant. She is based in New York City, but travels frequently to Asia and other parts of the world.

Claudia Tomaselli

Claudia Tomaselli brings 25 years of experience in international business development and commercial diplomacy. She started her career in the 90s as an employee of the US Consulate in São Paulo, where she assisted the Director of the US Commercial Center in several bilateral trade meetings.

She also coordinated US participation in specialized fairs, and organized the reception of foreign authorities, among other assignments and negotiations. This experience leveraged her next professional activity as the exclusive business consultant for the “Council of Great Lakes Governors” in Brazil.

In 2004, she established TVZ International, a business consulting firm set up as the trade office of the “Conference of Great Lakes and St. Lawrence Governors and Premiers – GSGP” in Brazil. She was in charge of the commercial and new business development departments, providing customized services for economic development agencies, diplomatic organizations, and private companies in the region.

Claudia has a degree in visual communication and industrial design from Fundação Armando Alvares Penteado (FAAP).

Now, as the founder of TA Associates, Claudia coordinates the commercial and operational activities of the company.

Mario Stavale

Mario Stavale is an Executive and Consultant, Business Mentor who structures organizations and their business, marketing and sales strategies, seeking to maximize their products. His career has been outlined in National, Multinational and Own Institutions in B2C, B2B and Service Providers markets. With broad experience and market vision is motivated by delivering value, achieving multiplier effects, reaching the strategic, tactical and operational objectives.

Mario has a degree in Chemistry, post-graduation in Marketing, Integral Systemic Coach and Business Mentor. As founder of an advertising agency, he developed dozens of national and international award-winning brands and packaging, taking companies to the top of sales through their highly attractive products.

He has extensive knowledge in the Brazilian and international markets, which makes him a professional with essential insights to develop differentiated projects that positively impact the most demanding consumers. With vast market experience, allied to innovation and creativity, understands the new market demands, acts as a Business Mentor, transforming and structuring new models. He applies Coach and NLP techniques, building the best strategies to leverage results. Stimulates an environment of inspirations, to identify constant needs and desires of the consumers. Actively monitors the competition and market trends/market intelligence (Geomarketing).

Highly qualified professional to lead Entrepreneurial Projects, Consultancy, Study of New Markets, Structure New Businesses, Marketing, Commercial and Trade Marketing. With experience and leadership in Innovation Project Management in Branding, Product Design, Visual Programming, Packaging Engineering, Media, POS, Strategic and Tactical Planning, and Commercial Management.

Guilherme Pecora

Guilherme Pecora is a Mechanical engineering graduate from FMU in São Paulo with a master’s degree in marketing management in New York.

He has built his solid experience of 30+ years working with Construction Machinery Manufacturers Companies such as DYNAPAC Equipamentos Industriais (Swedish), Ingersil Rand (Usa), Terex Road Building (Usa), Alamo Group (Usa) and recently working with Grandall Industries (USA).

His main task with SBA is to develop strategies for foreign companies to enter the Brazilian market in a way that their sales can expand to other states in Brazil as well as other countries in South America. He also helps foreign companies to develop budgets, Forecasts and Financial reports in order to meet the set goals and results.

He believes that planning, organization, budgeting and team building are the key to success for any Company to grow overseas and reach the required results for the benefit of the Enterprise.

Nabil Nahra

Mr. Nabil Nahra has over 40 years of experience in the Global Marketing field. He is an entrepreneur with an extensive background in a wide range of industries. He is very well experienced in all aspects of the supply chain from sourcing, designing, producing and delivering a family of product lines to his customers globally in the retail sector.

Mr. Nahra specialized in introducing reputable U.S. Companies who are leaders in their industry to foreign markets in such areas as South America and the Middle East region. Also, he assisted foreign companies in entering the U.S. market and establishing distribution channels for their products/services. Such expertise proved to be an asset for his Domestic Clientele especially in launching new products and services.

He currently offers Consulting Services to his clientele in areas of Marketing, Export & Import, and Sourcing. Key areas he specializes in are: Strategy, Branding, Marketing Plan and Financial Analysis. In addition to offering solutions to his clients, he goes a step further from his competition and guides them through the implementation process in all the aspects of their business.

He obtained his college education at State University of New York at Plattsburgh- B.S. in Management, and his MBA at the Lally School of Management, Rensselaer Polytechnic Institute at Troy, New York. He has been teaching since 2002, at the Graduate and Undergraduate level, in areas of Marketing, Strategy & Entrepreneurship, International Business and Export/Import. He created courses in Export/Import and Entrepreneurship at the Graduate and Undergraduate level for Universities in New Jersey.

Sarita D. Jackson

Sarita D. Jackson, PhD is the founder, president, and CEO of the Global Research Institute of International Trade, LLC (GRIIT), a US-based think-tank and consulting firm. Her firm saves exporters time and money, as well as reduces their risks, as they expand to and from the US market via up-to-date, data-driven, customized market research, market analysis, and strategy development.

Her clients have included small enterprises, food distributors and manufacturers, engineering firms, a law firm, public organizations (e.g., California Center for International Trade Development), and universities (e.g., Cal State San Bernardino).

Dr. Jackson is also an author, TEDx speaker, and business school instructor. Her book, International Trade in Services: Effective Practice and Policy, was published by Routledge Taylor and Francis Group. She received her B.A. degree in broadcast journalism and Spanish from the University of Southern California and earned a Ph.D. in political science (emphasis on international political economy) from Brown University. She is fluent in English and Spanish.

Wagner Fontenele

Wagner Fontenele is a seasoned professional whose illustrious career has unfolded within industry-leading organizations, including Anheuser-Busch InBev, Danone, Shell, Symantec, McAfee, D-Link, Belkin, and Asus. Notably, Wagner also serves as a Principal of SBA, further underscoring his influential role in the corporate landscape.

His trajectory has been marked by continuous upward mobility, transcending from a Sales Advisor to the distinguished position of South America Director. Wagner brings to the table a wealth of expertise and hands-on involvement across Sales, Marketing, Promotions, and Merchandising, seamlessly melding strategic foresight with operational prowess.

Adept at steering sales teams towards the attainment of ambitious product goals, Wagner embodies dynamism coupled with an unwavering sense of responsibility and leadership. His tenacity shines through in negotiations, and he consistently delivers results, underpinned by a meticulous organizational acumen honed through extensive experience in both commercial and administrative domains within multinational conglomerates and prominent Brazilian enterprises.

In his capacity as Director of Channel Development, Wagner masterfully conceptualized and executed strategies, along with implementing robust tools and processes, all of which were instrumental in securing and amplifying key relationships within target markets. He provided invaluable guidance to sales teams and channel partners, tailored to the specific dynamics of each channel, geography, and market.

Throughout his illustrious career, Wagner has remained steadfastly committed to driving sales, enhancing profitability, and spearheading the recruitment of resellers, representatives, and distributors across an expansive spectrum of products and services. This proactive approach has not only led to the development of new markets but also fostered enduring relationships with suppliers and customers, showcasing his profound impact on business growth and expansion.

Ana Cunha

Brazilian born, American citizen, Ana Cunha has extensive experience in developing and expanding businesses in international markets such as the USA, Europe, Latin America, and Asia. In 2009, Ana founded Fontes Marketing Consulting, Inc, a consulting business that provide marketing and Business Development consulting services to small and mid-sized companies with the main focus in the aviation industry.

Her passion and expertise center around identifying business opportunities in new markets and developing Marketing plans and Sales strategies for her clients.

After 15 years of working with global markets and identifying numerous business opportunities between Brazil and the USA, she decided to move to Miami, considered the capital of Latin America, and become a “BRIDGE” between Brazil and the USA. Her focus today is on helping Brazilian and American companies expand their businesses in these two markets.

In addition to her work as a business professional, Ana is also a passionate motivational speaker. She has created a YouTube channel and Instagram account to share her life experiences through motivational videos, aiming to inspire and motivate others to pursue their dreams and achieve success.

Ana has a bachelor’s degree in business administration, from FCETM in Brazil. She holds an Internet & eCommerce Technologies Certification from El Centro College in Dallas, TX and Digital Marketing Program from Columbia University in NYC.

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